Our expertise
Specialist research expertise
Brand and Communications
Stakeholder Management
Product Development & Innovation

Retail & Shopper Insights

Business Solutions
Qualitative research
 
Retail & Shopper Insights

TNS Retail & Shopper Insights inform our clients about the multiple
moments of truth, the success and failure points of a brand, within
the entire consumer purchasing journey.

Our expertise

We can help clients: optimise channel and retailer strategies, build customer partnerships, design a more effective store with optimal category placement, create higher impact merchandising to maximise engagement, improve conversion, align in-store communication with brand equity and brand communication with in-store delivery.

Our service also addresses the need for brand owners to build brand equity, drive category and retail sales growth, differentiate from competitors, and implement innovative, customer-focused solutions for retail in order to gain the edge at retail.

 
Specialist business solutions

TNS services and solutions include: PathTracker®, Video ethnography, Shelf Impact, Learning Lab, Controlled Store Test, Conversion Model™,
NeedScope™, Brand Performance Optimisation (BPO™) and our Retail Forward Intelligence System™.

 
Mystery Shopping

TNS has a business dedicated
to mystery shopping and is able to run international mystery
shopping programmes for clients almost anywhere in the world.

  TNS uses specialist techniques
and insight services, including
personal visits, telephone, mail,
specialist panels and web-based
services.
 
  Our contact
Cindy Tang
t: (852) 2116 8888

Send an enquiry
  Newsletter
April 2007
September 2005

More
  News Centre
Watsons voted Best Brand in Hong Kong
04 Sep 2008

More
  Our business solutions
View all
  Our industry focus
View all sectors