Digital Life is a study of online behaviour in 60 markets - more than twice as many as any other study of this kind. It focuses on both the opportunities available to brands through social media, but also during the path to purchase when consumers turn to the internet to learn more about products and services. Importantly, it also researches to a category-level (although this data is only available to those who purchase the study)

Digital Life can offer both a lens on the digital world, and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics.

For a look at some other findings from this study, please go to www.tnsdigitallife.com